26 March 2010.
Digital Dawn is proud to announce that it has been selected to work with the Corporation for Public Broadcasting (CPB) on two of projects aimed at improving public media’s digital capabilities.
“We are extremely honored to have the opportunity to help shape the future of public broadcasting in the United States,” said Andrew S. Feigenson, Managing Director of Digital Dawn. “Since Public Broadcasting isn’t tied to legacy advertising models, it is in a great position to lead the industry in new directions and to meet audience demands in innovative ways.”
One project involves defining the next version of public media’s metadata standard, PB Core, in order to facilitate the interchange of content with entities both inside and outside of public media and to pave the way for the creation of the American Archive. “While metadata sounds like technology, it is really a fundamental business concept,” said David Garland, Partner at Digital Dawn. “Metadata helps a media organization to maximize the value of content, by enabling reuse and wide distribution. At the same time, it helps to reduce costs, by enabling all-digital workflows.”
The other project will be aimed at developing an investment strategy for increasing the overall efficiency and capabilities of public media stations’ Web operations. “Public media has more than 1,100 stations, ranging in size from small university licensees to large national producers,” said Mr. Feigenson. “It is important for the country that all of these stations are equipped to meet the needs of an increasingly online and digitally savvy audience.”
Founded in 2008, Digital Dawn has built a team of professionals with expertise in almost all aspects of media, from content programming to operational management to information technology and metadata sciences. With these CPB projects, Digital Dawn continues to grow as an integral participant and leader in the evolving Media Industry.
About the Corporation for Public Broadcasting (CPB)
CPB is a private, nonprofit corporation created by Congress in 1967 and is steward of federal investment in public broadcasting. It helps support the operations of more than 1,100 locally-owned and -operated public television and radio stations nationwide, and is the largest single source of funding for research, technology, and program development for public radio, television and related online services.
About Digital Dawn
Digital Dawn (www.digital-dawn.com) provides management and technology services that help Media, Entertainment and Technology clients build for the future, while increasing current business results. Clients include major technology companies, large media conglomerates, venture capitalists and early and late stage start-up companies.
Digital Dawn’s team of professionals has both strategic and practical experience as senior executives at some of the world’s leading firms, which allows us to deliver results that are forward thinking and, at the same time, achievable. The company is based in New York City and has professionals located in cities across the United States, Europe and Asia.
Media Contact:
Digital Dawn, LLC
info@digital-dawn.com
646-355-8082
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